You have most definitely heard me discuss Grammarly before and that is because I LOVE IT. I decided almost a year ago that I was going to challenge myself to write a blog so I can expand my writing habits, vocabulary & hopefully turn it into a hobby. (Grammarly has already fixed three issues since I started... Continue Reading →
How To: Not SUCK At Writing
Download Grammarly. No, seriously..go and download Grammarly right now. I have always had my share of struggles when it came to writing. I never was a fan of English class growing up and reading was the last thing you would catch me doing. I challenged myself to start a blog to increase my reading and... Continue Reading →
White Label Branding: What It Is & If You Should Use It
"White label branding (sometimes called “white labeling”) is a manufacturing and marketing practice in which a product or service is produced by one company and then rebranded by another company to make it appear to be their own." - Google When you first start out in the digital marketing world, you want to stick with what... Continue Reading →
Why It Is Important To Always Be Reading
When I was growing up and going through the motions of schooling, let me tell you, I HATED reading. I swear I thought it was deathly torture, I would do anything to avoid it. Reading = the plaque. Now I am 26 years old, living on my own 600 miles away from where I grew... Continue Reading →
You Don’t Have To Do This To Succeed
There are hundreds of entrepreneurs out there working at all hours of the night building up their businesses. They are not doing it wrong, but it is certainly not the only way to do it. You don't have to work till 1am or even 4am to build your business to succeed. I do just fine... Continue Reading →
What Is Growth Hacker Marketing?
Growth hacking is a strategy that is nothing like the traditional marketing, you use tools like emails, ppc, ads, etc instead of commercials, money, publicity. Being a growth hacker you have to be constantly testing different versions of products and ads. Growth hacking is a new way to get your ad in front of your... Continue Reading →
PHOTOGRAPHY SERVICES AGREEMENT – Free Templates
This Photography Services Agreement (the “Agreement”) is entered into as of ______________, 20 _____ (the “Effective Date”), by ______________, a ____________ (the “Photographer”) and _____________, a ____________ (the “Company,” and together with the Photographer, the “Parties”). RECITALS WHEREAS, the Company wishes to engage the Photographer as an independent contractor for the Company for... Continue Reading →
5 Steps To Create A Solid Social Strategy
Establish Goals & Objectives Set Rules Of Engagement Conduct Research Know Your Assets & Get Organized Develop An Outreach Schedule Your goals and objectives should be obtainable and not out of reach. Say your goal is to get 300 new leads, then your objectives would be the stepping stones to how you get those... Continue Reading →
Why I Started A Blog
When I graduated college I told myself I would never write because I hated school, English class more specifically. Yet here I am with a small business blog, willingly writing, with no one probably listening. After my father died in 2014 I decided that I would pick up something that my dad loved to do... Continue Reading →
Tid-Bit Tuesday
Facebook provides three distinct targeting strategies for marketers. Core Audiences: Target ads using Facebook data. Custom Audiences: Use data from your CMS, website, mobile app, or other sources to target Facebook ads to people you already know. Lookalike Audiences: Surface new audiences by combining Custom Audiences with Facebook targeting.
5 Ways To Effectively Market Your Small Business
One of the major problems businesses have is marketing. Marketing entails that you put your products or services in front of the right audience and persuade them to buy from you. How you market your business will determine its success. Small businesses now have available marketing strategies that can help them grow. […] via 5 Ways... Continue Reading →
Oh SH*T! Facebooks Massive Loss
Facebook lost about $119 billion of its value on Thursday, marking the biggest one-day loss in U.S. market history. What! How in the hell do you manage that one? Don't get me wrong, I love social media, I am a digital marketing agency owner but even lately I've been finding myself wanting to put more... Continue Reading →
Twitter Stock Prices Fall As Their Users Decline
So, I just read a quick article about what the title exactly says. Now this may just be me but...what the hell did you think was going to happen? First off, I think it was the greatest thing you guys could have done, removing dead accounts that is. You didn't really expect to have a... Continue Reading →
Website Creation
If you are just starting out you don't want to spend a large expense like a web developer for your website. I highly suggest, that you invest in either of these three: WordPress GoDaddy SquareSpace I have used all three of those when I was first starting out and wanted to practice making some simple... Continue Reading →
Basic Business Letter Template
[Name] [Title] [Company] [Street Address] [City, St Zip] Insert Logo Here [Today’s Date] [Name of Recipient] [Title] [Company] [Address] [City, St Zip] Dear [Name of Recipient]: Sincerely, [Name] [Title] Enclosures: # CC:
Strengths and Weaknesses Checklist
The chart below will help you identify your strengths and weaknesses and will give you a better idea of whether you’re ready to become a small business owner. Examine each of the skills areas listed in the chart. Ask yourself whether you possess some or all of the skills listed in the parentheses. Then rate... Continue Reading →
Goals & Why They Are Important
If you follow SK Marketing Group on Instagram, then I apologize for reiteratting what I said on my LIVE session this morning. GOALS! I am not talking about the soccer term either, although that World Cup was crazy! I am talking about the ones you set for yourself & company to continue to grow. Whether... Continue Reading →
Customer Satisfaction Survey – Free Template
Customer Satisfaction Survey Instructions Customer satisfaction is the key to success. You want customers to be happy with the products and services you provide. If they feel they have received good value for their money, your business will prosper. Getting your customers to tell you what’s good about your business, and where you need improvement,... Continue Reading →
Negotiation Strategies
At some point in your career, you will need to negotiate on your employee's salary. Here are some strategies to help you out! Know your parameters before negotiating Get the applicant to commit to a salary range before the selection is made Ask candidates about their compensation demands DURING the interview process Offer nonmonetary perks... Continue Reading →
Sponsorship Agreement – Free Template
SPONSORSHIP AGREEMENT This Sponsorship Agreement (the “Agreement”) is entered into as of _________ __, 20____ (the “Effective Date”) by and between ______________, a[n] __________ [individual][corporation][partnership] (the “Organizer”), and _______________________, a[n] __________ [individual][corporation][partnership] (the “Sponsor,” and together with the Organizer, the “Parties”). RECITALS WHEREAS, the Organizer is engaged in the organization and production of _______________________ [describe... Continue Reading →
Letter of Resignation – Template
Your Name Street Address City, ST ZIP Code Date Recipient Name Title Company Name Street Address City, ST ZIP Code Dear Recipient Name: Please accept this as official notice of my resignation. As you know, over the last six months, we have had many differences of opinion regarding the processes, work assignments, and goals for... Continue Reading →
Sample Resume – Template
First Name last name Address · Phone Email · LinkedIn Profile · Twitter/Blog/Portfolio To replace this text with your own, just click it and start typing. Briefly state your career objective, or summarize what makes you stand out. Use language from the job description as keywords. Experience Dates From – To Job Title, Company Describe... Continue Reading →
Sunday Mornings & Why They Are Important
I do my best not to work on Sunday, instead I use the morning for reflection on my past week & see how or what I can improve on during the upcoming week. One way I do this is by keeping a journal. I write down everything that went right and wrong. I also use... Continue Reading →
Stress Of Life
This year so far has not been anything like I have hoped and planned for. But, I am not letting it get the best of me..everyday.. Don't get me wrong, it gets the best of me at times, just not all the time. Thats the key. Its okay to be bummed out, just use that... Continue Reading →
Writers Block: 5 Creative Ideas to Kill Your Writers Block
Writers Block: 5 Creative Ideas For Your Writers Block Behind The Scenes – People always need to know how successful companies do it. Without giving out company secrets, tell your readers how you got to where you are today & a “secret” to success. Not only are you providing value but they can try it... Continue Reading →