It all depends on your brand and audience. In this post, I will be using examples of a barber shop account & a motivational page. I run a barbershop client page & I post one a couple of hours before we open, one middle through the day & one later on for the next day.... Continue Reading →
Establish Goals & Objectives Set Rules Of Engagement Conduct Research Know Your Assets & Get Organized Develop An Outreach Schedule Your goals and objectives should be obtainable and not out of reach. Say your goal is to get 300 new leads, then your objectives would be the stepping stones to how you get those... Continue Reading →
When you begin building a Facebook Ad, you are defaulted to building a core audience when choosing you ad targeting. Anything a person puts on Facebook is calculated into their data for you to market to. Demographics, locations, interests, behaviours and connections make up the data for a core audience. Demographic targeting draws from information... Continue Reading →
Facebook provides three distinct targeting strategies for marketers. Core Audiences: Target ads using Facebook data. Custom Audiences: Use data from your CMS, website, mobile app, or other sources to target Facebook ads to people you already know. Lookalike Audiences: Surface new audiences by combining Custom Audiences with Facebook targeting.
Everyone knows of Google & I know everyone has seen the ads at the top of the screen when you search anything within Google's platform. Have you ever wondered how businesses get their ads displayed there? It is actually pretty simple. You want to start by creating a Google AdWords account! The great thing that... Continue Reading →
MARKET ANALYSIS Developing a Market Analysis for a new business or new product provides an entrepreneur a better understanding of the size and specific segments of a market, as well as an evaluation to determine if the target market will support the business’ growth plans. The Market Analysis is a critical part of any business... Continue Reading →
In the world of sales, rejection is a part of the process. If every sales person quit after they were rejected, there would be no world of sales. For myself, I have a goal of prospecting 5 new businesses a WEEK. I make sure I do all 5 businesses in one day. Heres why: By... Continue Reading →
When creating a product or service you need to ask yourself the three questions of marketing. Doing this will allow you to grade how well your product or service will succeed. Does a market exist? When you are creating a product for selling or even a service, you want to make sure that there is a... Continue Reading →