Twitter Talk

For those who do not know, Twitter has been going through & removing inactive accounts. Me personally, I am happy they are doing that because about six months ago I manually went through my following over of 1k people and removed everyone that hadn't posted within 1 year. I am pretty sure, I got rid... Continue Reading →

Pinterest – Are You On There?

When’s the last time you just went to a store and bought a big-ticket item without doing any online research? If you’re anything like the 93 percent of Pinterest users who use the social media platform to plan purchases, you can’t really remember. Pinterest is the number one shopping destination for millenials, which also makes it a go-to network... Continue Reading →

Lets Talk – Why You Need Facebook Ad’s

Facebook has the most consumer data online than any other social media platform. You can target, retarget, sell, educate & more on one single platform. Why wouldn't you want your business on there? Where else can you access over thousands of potential customers with one campaign, THAT ACTUALLY CONVERTS, pretty highly if you know what... Continue Reading →

Elevator Pitch Sample

Please see below a sample elevator pitch for Social Media Audits.   Elevator Pitch: “When was the last time your brand went through a social media audit? Strategies are advancing daily & in order to stay ahead of the game businesses should be receiving one twice a year. We run a 1 month audit on... Continue Reading →

Facebook Ads Vs. Boosting Posts

I get asked quite often why it is better to use Facebook Ads vs. Boosting Posts, here is why I DON'T boost posts. Yes, boosting posts will get your post seen, but it severely limits your options. It is smarter for your wallet & brand to build an engagement ad. By doing so, you will... Continue Reading →

Instagram’s Latest Update & More!

Not only did Instagram reach ONE BILLION users this month, but they also launched Instagram TV. Congrats to Instagram on that AMAZING milestone. Photo, Video & Audio content are the gold mines right now for engagement. Between the free content online & the thousands of mobile applications out there to help turn your photos into... Continue Reading →

Facebook Versions, I LOVE Mine

SO we all know that at all times there are thousands of different versions of Facebook being tested. One of the features I had for about 4 months was a one click, invite all, for business pages. Just today, I noticed that they brought back the old version of having to click each and every... Continue Reading →

Importance of Pinterest

I first found out about Pinterest in college back in 2010, I will admit, I used it as a distraction when I was bored in class. Little did I know that it was actually a valuable seach engine & seo gold mind. At the beginning of 2018, Pinterest was sitting at about 175 million users.... Continue Reading →

10 Laws of Social Media Marketing

If you are struggling in making a name for yourself in the Social Media Marketing world, follow these 10 laws to stand out! Law Of Listening The most important thing to do within social media is listen, listen to your followers, peers, customers. Law Of Focus Focus in on one section and become a master,... Continue Reading →

Snapchat Updates

If anyone is using Snapchat for personal branding & business then this is the article for you. For all of Snapchat's users you may have noticed a new lay out! At the top it is now separated between Groups, Stories & Chats, which I am personally a fan of because I have over 100 talk... Continue Reading →

30 Day Social Media Content Challenge

Tip of the trade Share the company story Share a bio of your top employees / Employee of the Month Picture of your workplace Fun facts about the company Throwback Thursday (TBT) Spotlight a company you work with Post something seasonal Inspiration Cross promote Announcements within the company Share events you will be attending Customer... Continue Reading →

Tax On Social Media

Around the world, countries are contemplating putting a tax on social media in hopes that it will lessen the amount of gossip goes through all of these platforms. Upfront it seems like a great idea but the real question is how will the countries be able to target the ones that purchase internet for social... Continue Reading →

Numbers, Numbers, Numbers

In clients eyes, it is all about the numbers. How many likes, follows, shares, etc. The truth is that all those numbers don't me anything if they aren't loyal followers. There are hundreds if not thousands of different ways you can "buy" following. As tempting as it may be, DON'T DO IT. Here is why:... Continue Reading →

Building A Customer Base

The first thing you should be doing when developing a new business, is researching the target market. A target market is a specific group of consumers that your product or service is targeted to. The reason you want to research a target market is to ensure there is a market that will purchase your product or... Continue Reading →

The Wonders of Twitter

I have always been on Twitter & just recently I decided to move my businesses onto Twitter & see if I was able to get the same success that I do when I use it personally. I love Twitter for the main fact that there is no follow limit. You can find "follower trains" and... Continue Reading →

Top 5 Ways To Up Your Instagram Game

Instagram is where you need to be in 2018, if you are not on there, you are missing out on 800 million people!! Utilize the stories feature Use Tailwind to schedule posts a week ahead of time Hashtag Research Invest in high quality photo/video Engage, Engage, Engage The stories feature is essential to your Instagram... Continue Reading →

Pinterest For Bloggers

If you are a blogger of any size, you need to be on Pinterest. By using an image, you are able to "pin" (share) your content on their social network. 79% of users are female 58% of users use Pinterest on a tablet 88% of users make purchases through Pinterest 49% have purchased 5 or... Continue Reading →

Facebook IS NOT A PORTFOLIO

I feel as if I shouldn't have to make a blog post about this but apparently I do. FACEBOOK IS NOT A PORTFOLIO. Take the time & build an online portfolio into your website. Yes, I own a digital marketing agency but in a world as technologically savvy as we are, there a hundreds of... Continue Reading →

Instagram Stories

Over 300 million people use Instagram Stories every day, with a third of the most viewed Stories coming from businesses Are you using Instagram Stories? If not, is it just because you don't think it is beneficial or maybe you don't personally look at stories, so you assume that no one else does. Well, fuck... Continue Reading →

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