YouTube Rolls Out New Ad Formats for Mobile-First Audiences

YouTube has unveiled two new ad formats which it claims will help advertisers better engage with the video-sharing network’s audience that currently nears 2 billion registered viewers per month. The new vertical video ad formats-available as both Universal App and TrueView campaigns on YouTube, or “home feed ads”–let advertisers target users based on their profile… […]

via YouTube Rolls Out New Ad Formats for Mobile-First Audiences — socialmediaexpertsite

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