15 Pinterest Facts

Curious about the world of Pinterest?

Here are some great facts that I believe will peak your interest!

  1. 80% of users are women!
  2. Over 500,000 business accounts
  3. Average daily # of daily pins: 5 million
  4. Average of 98 minutes spent on Pinterest in the span of a month
  5. There are 25.6 million users just in the US
  6. 1.2 million in Mexico!
  7. 35% of users are MOBILE ONLY
  8. Fastest growing website by overall member growth
  9. Users on Pinterest love to SPEND MONEY
  10. 88% of users purchase a pinned product
  11. 49% of users purchase 5 or more products they have pinned.
  12. 42% Higher click rate for those with DIY or craft type pins
  13. Pinterest ads aren’t perceived as ads even when they are because they look like every other pin.
  14. 83% of active users prefer to follow a brand than a celebrity
  15. Millennials use Pinterest as much as Instagram.
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