Curious about the world of Pinterest?
Here are some great facts that I believe will peak your interest!
- 80% of users are women!
- Over 500,000 business accounts
- Average daily # of daily pins: 5 million
- Average of 98 minutes spent on Pinterest in the span of a month
- There are 25.6 million users just in the US
- 1.2 million in Mexico!
- 35% of users are MOBILE ONLY
- Fastest growing website by overall member growth
- Users on Pinterest love to SPEND MONEY
- 88% of users purchase a pinned product
- 49% of users purchase 5 or more products they have pinned.
- 42% Higher click rate for those with DIY or craft type pins
- Pinterest ads aren’t perceived as ads even when they are because they look like every other pin.
- 83% of active users prefer to follow a brand than a celebrity
- Millennials use Pinterest as much as Instagram.