Becoming a LinkedIn Pro

LinkedIn became popular while I was in college, just after the turn of the decade. In school, we had an administrator that pushed LinkedIn and because of that, I stuck with the site.

I landed my first client from LinkedIn for a cool $4K per month.

LinkedIn is often referred to as a professional version of Facebook, a statement I agree wholeheartedly with. LinkedIn works the same as Facebook by way of positioning articles and photos, as well as tagging others and use different tools within the site.

As far as content goes, the site is pure value. Obviously LinkedIn is not the place to post family photos or pictures from your weekend, but its your way to grow an impressive professional network.

Begin simply by starting with creating a profile. LinkedIn will serve as your online resume where you can delve into your various job descriptions as well as have people endorse your skills and leave recommendation.

After creating your profile, reach out to people you know, your current employer, past employers and co-workers. Endorse their skills where applicable and keep that professional relationship going.

After all business is about who you know. This allows you to reach out to influencers, others in your field, potential clients. employees,  and competition. The possibilities with LinkedIn are endless.

Also in your profile, you will put your education level which has the potential to allow you to reach out to current students and alumni who have been in your field before giving you extra benefits to help your career.

The basic version for LinkedIn is free, however, they do have other types of accounts as well that are costly.

Interested in learning more on how to become a LinkedIn pro, check out the link below.


Author: Digital Marketing

SK Marketing Group's President and Founder, Kathleen started in her world of Social Media when she was in her early teens. Now, more than 15 years later, she has put her knowledge and love for the social world to work in order to help businesses, big or small, grow! Kathleen hails originally from Arlington, MA, but currently resides in the Steel City, Pittsburgh, PA. After watching her late father succumb to lung cancer in April of 2014, she realized, thanks to conversations with him, her purpose was much greater than what she was living to that point. Kathleen realized she needed to refocus her life and focus it on traveling and helping others by any means necessary. Kathleen did just that. After helping her family at home following her father's death, she packed her bags and found Pittsburgh to be her new home.

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